Responsibilities: Develop and execute automotive MCU segment strategies and product Go-to-Market strategies to drive business growth and achieve DIN/DWIN targets;
Manage strategic cooperation and project follow-up with key OEMs and Tier-1 suppliers; lead customer-side product promotion and technical exchanges;
Track industry policies, market changes, and technology trends to guide product planning;
【Qualifications】
1. Experience in marketing promotion and product definition at an automotive-grade chip manufacturer;
2. Bachelor’s degree or above in electronic engineering, microelectronics, computer science, marketing, or a related field; more than 8 years of relevant semiconductor industry experience, including more than 3 years of team management experience.
3. Experience in marketing promotion and product definition at an automotive-grade chip manufacturer; experience across the full chip lifecycle (requirements definition–R&D–mass production) is preferred.
4. Familiar with the technical characteristics and R&D processes of automotive-grade chips, with in-depth understanding of at least one of the following areas: automotive MCU, SerDes, or CMS.
5. Familiar with the automotive electronics ecosystem and knowledgeable about automotive MCU/SoC hardware/software architectures, core specifications, and application scenarios.
6. Excellent strategic thinking and business insight, with the ability to formulate strategies from technical, market, and business perspectives.
7. Excellent communication and cross-team collaboration skills, with the ability to communicate effectively with both technical and business audiences.
8. Experience working at an OEM or Tier-1 supplier is preferred.